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Branding Awards of Distinction

MOUNT SINAI HOSPITAL - NEW YORK
www.mtsinai.org
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A world-renowned health and medical education institution.
Community Relations and physician development campaigns
The Grand Opening of The Mount Sinai Medical Center – Chinatown and Riverside
Created and developed an executive community relations platform:
- Public Relations and Media Announcements
- Selected and coordinated with MOCA, Museum of Chinese in America
- Mayor of New York, Borough Presidents, Officials
- Engaged officials, physicians, executive administrators
- Developed evening program, video, officials presentations
Video development of key physician’s online and mobile presentations
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GOV. JUAN F. LUIS MEDICAL CENTER - ST. CROIX VIRGIN ISLANDS
www.jflusvi.org
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A U.S. Territorial medical facility owned and operated by Gov. John de Jongh.
Coordinated and developed marketing, business development and community affairs platforms, redefining internals and external perceptions
Strategies realigned to privatize JFL from Government governance:
- Redefined corporate goals
- Rebranded goals, mission, strategies, tactics and tracking
- Community affairs and public perception campaigns
- Developed internal and external messaging
- Designed Community public questionnaire/tracking
- Created Community Forums
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THE WILLIAMS REAL ESTATE COMPANY
www.thewilliamsre.com
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A start-up real estate company in the height of the recession.
Established company Brand, created marketing department, handled individual agent marketing initiatives
Hired 0 to 65 agents in 18 months
Sales of over $125 Million in volume
Developed and marketed a unique mission and operating platform; philanthropy while conducting real estate transactions
Secured 17 charities to participate with new platform for fundraising:
- Phoenix Children’s Hospital
- SARRC
- Cystic Fibrosis
- Juvenile Diabetes Association
- Phoenix 100
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THE WILLIAMS COMMUNITY FOUNDATION
www.thewilliamscommunityfoundation.org
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A unique community foundation under the The Williams Real Estate Company.
Created foundation platform, mission, operating process:
- Developed the founding member VIP Campaign
- Secured high profile community Board and Advisory; Denise Resnik-SARRC, Rich Dozier- Wealth Management, Metlife, Dr. Jeffrey Bucchalter – PCH
- Engaged 3.0 Million new database followers through 17 charities
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PURE FITNESS - FUTURE GENERATIONS PROJECT
www.futuregenerationproject.org
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A results-driven childhood obesity non-profit foundation.
Operated under sponsor Pure Fitness Clubs in Arizona
Developed Brand and unique results-driven family/childhood obesity bootcamps with quantifiable results per family/child
- Created a model program for future franchise opportunity
- Designed website and video marketing applications
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NATIONWIDE INSURANCE
Event & Sponsorship
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Development of a $250,000 Strategic Corporate Sponsorship
Nationwide Insurance is the largest motorcycle insurer in the U.S. and Hacienda-Harley Davidson was a strategic sponsor match to forge a long-term community education and insurance broker relations initiative.
- Developed Strategic Partnership Package
- Integrated National Corporate Platform
- Secured local Nationwide Broker Support Network
- Created community Nationwide/Harley Education Program
- Celebrated Quarterly Broker/Sales Benchmarks |
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